Neuroscientist · Former Olympic psychologist · Lead guitarist

Neuroscience,
played loud.

I'm Dr Julia Jones. By day, a Welsh neuroscientist on a mission to fix why health habits don't stick. By night, 'Dr Rock', lead guitarist in all-female rock band Pretty Crap.

Book Julia to speak Discover Holidity
Dr Julia Jones holding a Gibson electric guitar, photographed by Rankin
PHOTO BY RANKIN

01 — Latest stages

Recent talks & conversations

Check Julia's availability →
Dr Julia Jones in conversation at a fireside chat event
Goldman Sachs HQ · Sept 2025

Fireside chat with Dr Julia Jones

02 — Work with Julia

Three ways to bring the science into your room

30 years applying neuroscience, psychology and physiology with Olympic squads, Premiership football teams, business leaders and the NHS.

A / KEYNOTES

Keynote speaking

Conferences, leadership events and fireside chats on health innovation, habit formation, biohacking and the use of music for health and peak performance.

  • The fatal flaw in health coaching
  • Building habits that stick
  • Music as a performance tool
Enquire about a keynote
B / WORKSHOPS

Team workshops

Hands-on sessions that show teams how their brains form habits, and give them simple daily wellness habits they can actually keep.

  • In person or virtual
  • Shaped around your team
  • Optional Holidity follow-on programme
Enquire about a workshop
C / CONSULTATION

Consultation

For health and wellness providers, employers and policy groups tackling the retention problem that holds back behaviour-change programmes.

  • Programme design and retention
  • Employee wellbeing strategy
  • Advisory and expert input
Book a consultation

03 — Why "Dr Rock"?

A maverick with a mission

  • 1990s

    A visit to a US Navy SEALs base sparks a lifelong study of how music changes the brain. Julia goes on to introduce music as an elite training tool with the Olympic psychology team, now standard practice in elite sport.

  • PhD+

    PhD, MSc and MBA, plus applied neuroscience at King's College London. Work spanning Team GB, Premiership football, NHS dementia projects and cross-party parliamentary groups.

  • 2019

    Founds a health start-up to find a new answer to the health crisis. Five years of R&D identify the minimum effective dose of human support that keeps people going with new habits.

  • 2023

    Having taken up the challenge of learning to play like Hendrix, plays lead guitar with Pretty Crap at London's Troubadour, where Hendrix himself once played.

Lifelong learning is a brain workout. So is a guitar solo. Julia does both, and teaches the science behind them.

Book Julia for your event →

04 — MusicHacks

Music that helps you breathe

MusicHacks is Julia's collaboration with Universal Production Music: tracks with a guiding voice that slow your breathing to six breaths a minute, to help ease stress and improve sleep.

  • Pop
  • Electronica
  • Lo-Fi
  • Reggaeton
Listen to MusicHacks →

05 — Holidity

The fix wasn't another app. It was a human, every day.

Holidity gives coaches, employers and health providers a simple way to offer daily human accountability over WhatsApp. A real Accountability Partner checks in each day, so people keep going long enough for new habits to wire in.

Trusted by leading companies.

Read the white paper: The Neuroplasticity Flaw →

Get Holidity for your clients or team Talk to us about Holidity
13% → 87%of 250 coaching participants felt in control of their health, from week 1 to week 8
75%still engaged at week 4, against a 60% benchmark for in-person coachingHolidity programme data vs. published in-person benchmark
Covers of the three books in The Health Trilogy by Julia Jones, PhD

06 — Read

The Health Trilogy

Amazon
Bestseller

Better health with less effort: the science behind small daily habits, free to read.

Read book 1 Read book 2 Read book 3

07 — Book Julia

Let's turn it up.

Tell us about your event, team or programme and we'll be in touch.

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